Tata Motors recently launched the Red Dark Edition of Tata Safari and Harrier SUVs in India and prices for these SUVs start from Rs 21.77 Lakh (ex-showroom, India).
Diving into details, the Tata Safari and Harrier Red Dark Edition SUVs also come with ADAS tech, which further enhances safety. That being said, the company recently flaunted ADAS tech in its latest TVC featuring Safari Red Dark Edition.
According to the latest TVC, ADAS-equipped models come with advanced active safety features such as forward collision alert, autonomous emergency braking, traffic sign recognition, blind spot detection, high beam assistance, lane departure warning, and a few more. Moreover, we expect these features to be very useful as well.
Speaking about the Red Dark Edition of the Tata Harrier and Tata Safari, both these SUVs pack in quite a few new features including a larger 10.25-inch infotainment screen, ADAS, a 360-degree surround-view camera, a fully digital instrument cluster, and 6-way power adjustable driver seat with memory function.
In terms of distinguishing features on the exterior, the Red Dark Edition of both the Tata Safari and Tata Harrier SUVs get a special Oberon Black shade along with Red-coloured brake calipers and a subtle red insert on the front grille. Furthermore, both these special edition SUVs come with 18-inch black alloy wheels.
Also, the interior of the new Red Dark Edition of both the Tata Safari and Tata Harrier SUVs now features a very sporty-looking Red seat upholstery and unique-looking Grey-coloured trim on the dashboard. In order to make the interior more special, these SUVs also features Red leatherette grab handles and Piano-black inserts as well.
That being said, the new Tata Safari and Harrier Red Dark Edition SUVs remain mechanically identical to the respective standard variants of the SUVs. This means the special edition SUVs continue to be powered by the same 2.0-litre, turbocharged, diesel engine with 168bhp of peak power and 350Nm of peak torque.
Thoughts About Tata Harrier, Safari Red Dark Edition SUVs
Thanks to the ADAS tech, Tata Safari and Harrier SUVs are not only safer than before, but it also allows these SUVs to compete with their updated competitors. Furthermore, the new Red Dark Edition of both these SUVs look distinct and can attract a lot of customers to the dealerships.
Keyword: Tata Motors Showcases ADAS In Its Latest TVC – Features Safari Red Dark Edition