On-demand mobility-as-a-service platform, GoCar Malaysia, has partnered with TotalEnergies Marketing Malaysia to offer Online-to-Offline products and services including TotalEnergies’ lubricants and expertise from the GoCar Garage network.
This strategic partnership is starting off with including TotalEnergies Quartz Auto Services into the GoCar mobile app, which will enable both companies to expand their market reach.
Seated L-R: Jennifer Li, Managing Director, TotalEnergies Marketing Malaysia Sdn Bhd; Nicholas Tan, President, GoCar Mobility Sdn Bhd. Standing L-R: Vincent Minard, Vice President – Lubricants, Specialties & B2B, TotalEnergies Marketing APME; Aimeric Ramadier, Vice President, Oceania & South East Asia, TotalEnergies APME; Dato’ Rosie Tan, Deputy President, Tan Chong Group; Tan Keng Meng, Group CEO, Warisan TC.
This integration is part of TotalEnergies’ digitalisation drive to enhance consumer touch points across multiple channels. It will also accelerate the availability of GoCar Garage’s convenient one-stop solution for consumers to service, maintain and repair their cars. GoCar is targeting a network of 500 locations nationwide in 2023.
GoCar Garage and its expanding network of Garage partners will also offer TotalEnergies’ advanced Quartz lubricants that leverage breakthrough molecular technology to provide optimum engine protection, efficiency and resilience. Building on 60 years of experience, Quartz lubricants have been formulated to meet a range of demands. Each formula undergoes thousands of hours of research, development and testing.
“At TotalEnergies, we have been at the forefront of driving digital innovation to offer greater value to our customers. Collaboration with GoCar Garage via GoCar app is in line with our focus to deliver quality lubricants through our partner workshops, directly to customers. The O2O channel will provide more drive-ins to our partner workshops and convenient service to GoCar Garage customers,” said Vincent Minard, Vice President – Lubricants, Specialties & B2B of TotalEnergies Marketing Asia Pacific Middle East.
“We believe that the market is ripe for a new way of servicing a car, especially for off-warranty vehicles. One that is more convenient and affordable and at trusted service centres. This alliance with TotalEnergies will increase the availability of our seamless and transparent GoCar Garage services nationwide. Additionally, it will ensure we continue delivering quality to our customers, which is the cornerstone of our business,” said Wong Hoe Mun, CEO of GoCar Malaysia.
The GoCar Garage digital platform offers customers a seamless end-to-end car maintenance experience with transparent pricing structures. All GoCar Garages are equipped to service passenger vehicles from local and Japanese to continental and premium brands.
To locate a GoCar Garage and book a service appointment, you will need to first download the GoCar mobile app.
Keyword: GoCar Garage Offers TotalEnergies Products And Services