Now in its sixth generation, the Legacy-based Outback wagon/crossover continues to be its best-selling vehicle in the US, followed by the Forester. Unfortunately, the pandemic and the resulting chip crisis stunted Subaru’s sales momentum. A lack of those crucial chips means it can’t complete final vehicle assembly and deliveries, hence the sales drop.
A dealership source familiar with the matter told CarBuzz that around 70 percent of its incoming new inventory, not expected until early next year, is already pre-sold. Demand still remains very high but resolving chip supply issues remains crucial. As of this writing, Subaru hopes to sell about 650,000 vehicles in 2022 but Nakamura was forced to admit “there is still uncertainty surrounding the semiconductor situation.”
Keyword: Subaru Could Be In Serious Trouble