KUALA LUMPUR: Shell has launched its new Shell V-Power Lego Collection, an exclusive range of Ferrari collectibles made out of Lego bricks, and is now available at Shell stations across the country.
The Shell V-Power Lego Collection, which was created through a collaboration between Ferrari and the Lego Group, introduces six new models which includes four iconic Ferrari cars, a Finish Line and Podium with a Scuderia Ferrari Engineer Lego Minifigure, and a Shell Station modelled after the one at Fiorano Circuit (Scuderia Ferrari’s private racetrack in Maranello), and a Shell Scientist Lego Minifigure.
Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd managing director, Tuan Haji Azman Ismail.
“We are excited that through the Shell V-Power Lego Collection, we can bring people together – motorists, race fans, toy enthusiasts, children and adults alike – making Shell a happy pit stop for all. We believe that the simple act of building can be more meaningful and fun if shared with others.
“Our hope is for our customers to not simply build the Shell V-Power Lego Collection but form closer bonds in the process, said Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd managing director, Tuan Haji Azman Ismail.
With a minimum purchase of RM40 of Shell V-Power and Shell FuelSave or a 4-litre purchase of Shell Helix motor oil, customers will be able to purchase one of the six Lego models priced between RM9.90 and RM13.90.
Customers will also have the opportunity to buy the limited-edition Shell Tanker for RM9.90 with every RM40 purchase of Shell V-Power or a 4-litre Shell Helix HX5 and HX7 and free for every purchase of the 4-litre Shell Helix Ultra.
New models wil be released every Sunday beginning Nov 1 until Dec 13, 2015 and the Lego Collection will be available for purchase until Jan 31, 2016 or until stocks last.
Shell is also inviting members of the public to visit the Shell V-Power Lego activity centres at Sunway Pyramid (Nov 5-8) and Gurney Plaza, Penang (Nov 12-15) where they will get a chance to view Lego model Ferrari cars up close and enjoy interactive games and activities.
Customers are also encouraged to share photos of their Shell V-Power Lego models with their loved ones on social media with the hashtag #ReadySetBuild.
Members of the public can expect a life-sized Lego replica of the Scuderia Ferrari Formula One car which will be making making its way to the Klang Valley, Ipoh, Melaka and other selected locations nationawide.
For more information, visit
www.shell.com.my/lego
Keyword: Ferrari Lego models at Shell