LONDON: Car fans across the world have helped the Lotus Exclusive service by choosing one of the most famous racing colour schemes for a run of extremely limited Evora 400 Exclusive editions.
Challenging enthusiasts to pick their preference from a selection of carefully curated designs, penned by Lotus’ design team, the social media poll on Lotus’ Facebook, Instagram and Twitter pages, saw modern interpretations of classic automotive colour combinations, as well as some established Lotus liveries.
The outright winner was revealed as the Blue & Orange edition, recalling the famous racing colour scheme first seen in the 1960s, with a complementary palette inside, setting black leather upholstery against orange contrast stitching.
The new Blue and Orange limited edition Evora 400 is the latest Lotus sports car to help mark 2016 as the 50
th
anniversary since the founding of the Lotus Factory and Headquarters in Hethel, Norfolk.
With a special paint colour and orange and white decal stripes, the Exclusive design gave fans the opportunity to give the modern Evora 400 a thoroughly retro look. Black forged wheels and red brake calipers complete the car’s distinctive look.
Jean-Marc Gales, CEO of Group Lotus plc said, “Any one of the designs in the poll would have been a worthy winner. So now that the poll has finished and with thousands of votes cast, we have decided that the winner will make it into production. We only plan to build 10 of these Evora 400 sports cars in total so with their rarity, I expect them to quickly become very desirable.”
Developed by the team at Hethel, Lotus Exclusive inspires customers to further personalise the character of their Lotus cars. With the ability to tailor to their personal taste, it provides an alluring alternative to a standard specification sports car.
With such limited production numbers, the blink-and-you’ll-miss-it Exclusive edition is expected to sell quickly. However, customers can create their own, unique Lotus through the Exclusive programme today.
The ultra-low volume edition perfectly demonstrates the appeal of Lotus Exclusive, which offers buyers a unique ownership proposition by combining traditional British craftsmanship with modern design. Tailoring one of Lotus’ high-performance sports cars to suit personal tastes, it offers a customised alternative to an off-the-shelf car, covering everything from colour coding through to race car preparation.
Developed through Lotus’ Lightweight Laboratory, the car’s low mass of 1,395 kg drastically enhances its performance. As a result, the Evora 400 accelerates from 0-100kph in just 4.2 seconds and continues on to deliver a maximum speed of 300kph.
Combining a lightweight revised aluminium chassis with a high-output engine, to deliver remarkable performance, its supercharged and charge-cooled, mid-mounted 3.5-litre V6 engine produces 400hp and 410Nm of torque.
The car’s efficient composite body, flat-floor, rear diffuser, three-element rear wing all enhance aerodynamics, generating significant downforce of 32kg at 241kph.
Keyword: Lotus Evora 400 gets exclusive livery