- Sportage is Kia's best-selling model
- Contributing nearly 15% of global sales
- Top-sellers are SUVs
Kia Corporation recorded total global sales of 250,646 units in March 2022, a 0.9 percent decrease year on year. For sales outside of Korea, Kia recorded sales of 205,580 units, up 1.8 percent year over year.
In the month of March, the SUV line-up led the global sales with Sportage being highest selling model. Sportage recorded global sales of 36,154 units in March.
In South Korea, Kia recorded sales of 45,066 units in March 2022, a 11.7 percent decrease from March 2021.
SUV models contributed to the company’s strong sales in its home market. The Sorento SUV recorded a sales volume of 5,435 units sold, alongside the Sportage SUV which recorded 4,919 units.
In markets outside of Korea, the Sportage and Seltos SUV led the sales momentum with 31,235 and 22,221 units sold respectively. These figures were followed by the Picanto model, also known as Morning in some markets, which sold 16,596 units.
Kia has said that the company will continue to flexibly adjust its production in line with inventory status and to minimize production disruption.
Keyword: SUVs rule the world: Sportage and Seltos led Kia's global sales in March 2022