Update: ‘Space’ sub-section added under the ‘Interior’ section.
Kia began the second phase of its electrification strategy by introducing the Kia EV6, its first ‘born EV’ in 2021. Many more dedicated Kia electric car models are coming by 2027, including a flagship SUV called the Kia EV9. An exclusive report from ETNews suggests that internally, the second bespoke Kia EV goes by the codename ‘Kia MV.’
Let’s look at the expected design, interior, and specifications of the Kia EV9.
Positioning
To be positioned as the flagship, the Kia EV9 will be a large SUV similar to the Telluride: big, boxy, and bold. However, the future is not exactly like the past! While it may offer comparable interior space, the EV9 will not be as big. Kia will build the EV9 on a bespoke EV platform (E-GMP), which allows it to offer a spacious interior in smaller exterior dimensions by stretching the wheelbase while keeping the overhangs shorter than a comparable gasoline-powered car. Particularly, the front overhang and bonnet will be shorter, and passengers will experience the benefits of a flat floor.
Design
While Kia has not spoken about the production car’s design, we expect at least 75 percent of the design to be translated into the showroom-spec vehicle. Image: Hyundai Motor Group
In an era of low-riding, sleek electric SUVs that sacrifice core SUV traits in the name of efficiency, the Kia EV9 would be among the few that offer the same dominating presence as any large SUV. It features a partly flat, high-set hood, straight-ish beltline, roofline, and slightly hunched rear section.
The Kia Concept EV9 features a traditional SUV shape, but its design is a work of modern art and sets a contrasting tone. The EV9 balances its classic silhouette with a contemporary styling achieved with technical-looking headlamps and tail lamps, geometric shapes on the body panels, and three-spoke wheels. A large, oval-shaped, seamless glass integrated into the roof lets plenty of light inside the cabin and provides unobstructed views of the sky.
Reinterpreted Tiger Face
One of the Concept EV9’s design highlights is the digital Tiger Face, which Kia has approved for the production EV9. The company says it has reinterpreted its iconic design cue for the EV era. A new type of grille houses an intricate star pattern display, which hides behind the body panel of the SUV when not in use. It’s a light show highlighting the futuristic nature of the concept. The driver gets a greeting with sequential patterns that generate a welcome light and double as position lights during driving.
An exterior design element worth noting is the hood vent duct area, which Kia has utilized as a solar panel. This helps recuperate some electric energy when the vehicle is in open-space parking or on the move in the daylight. Retractable roof rails also have our attention, raisable when needed with just a touch of a button and resting at all other times, allowing a smooth airflow over the SUV.
Kia EV9 design render
The design render of the production Kia electric SUV by the Korean YouTube channel looks realistic, transitioning about 90 percent of the concept. Image: KooKiSung studio
Korean YouTube channel KooKiSung studio released a design render of the production Kia EV9 on February 25, based on the concept unveiled at the LA Auto Show. It appears large and muscular like its upcoming cousin, the Hyundai Ioniq 7, sporting an unmissable road presence. There’s the signature tiger face on the render, while the star cloud pattern lamp seen on the concept has rightfully been omitted. The side profile has angled fenders instead of character lines, flush door handles, cameras instead of door mirrors, roof rails, gloss black fenders, and a large glass area with slim pillars.
Interior
The EV9 will likely provide comfortable seating for up to seven passengers. It would be a proper three-row electric SUV, offering a zero-emission alternative to typical gas-powered American mid-size models. The interior could carry a minimalist theme that helps it look futuristic and improves the space level and eco-friendliness. Kia could employ recycled plastics and wool, plant-based (bio PET) yarns and natural wool yarns, plant-based extracts, and other new types of eco-friendly, sustainably sourced materials for many of the interior touchpoints.
The core design and layout of the Kia Concept EV9 (pictured) should appear in the production Kia EV9. Image Source: Hyundai Motor Group
The interior of the Kia Concept EV9 is highly conceptual, although its core design and layout should make it to the production-oriented Kia EV9. From the oblong steering wheel to the low-profile horizontal dashboard, the (27-inch) ultra-wide display combining functions of a traditional instrument panel and an infotainment system, the omission of analog controls, and the touch-operated digital controls integrated into the dashboard, everything here is futuristic.
27-inch display
The production EV9 will also feature a 27-inch ultra-wide display, Kia has confirmed. Back to the concept version, except for the highly practical large floor console that likely houses plenty of cubby storage spaces, the interior is purposefully compact.
The Concept EV9 offers three rows of seats in alterable layouts. It provides an optimal driving experience in an Active mode. Then there’s a Pause Mode, transforming the cabin into a first-class lounge. The front seats swivel so that the driver and front passenger can face the rear passengers, and the second-row seats fold down and become a table. There’s one more stationary mode, called Enjoy. In this mode, the tailgate opens, and the occupants can relax by enjoying the outside environment. Kia has confirmed that the production EV9 will feature swivel seats that can rotate 90 degrees.
Sustainable materials
Kia has used recycled and sustainable materials in the interior of the Concept EV9. It has made the seats and fabric out of recycled plastic bottles and wool fiber and the flooring from fishing nets. The company chose vegan leather for the interior to reduce animal skin processing and create a smaller carbon footprint. Like Volvo Cars, Kia intends to phase out leathers in all vehicles. It has said that it will use fishnet debris, recycled plastic, and other eco-friendly materials in the production EV9.
Space level
On March 21, 2022, KCB reported that the interior space on the Kia EV9 would be generous. Cabin space is another area where bespoke electric platforms shine. The E-GMP is known to open up acres of room for rear seat passengers and luggage; the Hyundai Ioniq 5 is a fine example. KCB states that the second and third row of seats will offer the same space as the Kia Carnival. The report adds that the third row will be more spacious than regular ICE-powered 7-seaters. However, the initial test mules (yet to be photographed) will have captain seats in the second row—they will be 6-seaters.
Specifications
The Kia EV9’s exterior dimensions should be similar to those of the Kia Concept EV9. For reference, the concept measures 194 inches in length, 81 inches in width, and 70 inches in height. It has a wheelbase of 122 inches.
E-GMP
The EV9 will sit on Hyundai Motor Group’s E-GMP platform. The version used in the EV9, shared with the Hyundai Ioniq 7, should be the largest version of the dedicated EV platform. The flagship model should reap almost all advantages of the E-GMP platform, including high-voltage batteries, multi (400V and 800V) and bi-directional charging system, long wheelbase, short front, and rear overhangs, and a low center of gravity.
The Kia EV9 will share the E-GMP platform with the Hyundai Ioniq 7. Image Source: Hyundai Motor Group
E-GMP relies on the rear wheel for propulsion, so motive power goes to the rear wheels. Customers can opt for a second electric motor that powers the front wheels, creating an all-wheel drive drivetrain layout for more grip. E-GMP platform models use a standardized battery module that consists of pouch-type standard cells. It is possible to pack the battery module in different quantities as per the required range, though.
Range & charging
Kia hasn’t revealed the performance specifications of the Concept EV9, but it has said that the range is 300 miles. 350 kW is the maximum supported DC charging power, and charging from 10 to 80% takes 20-30 minutes. These figures should be the approximate targets for the production EV9.
The maximum DC charging power could be higher than the current E-GMP models, thereby reducing the fast-charging time. For reference, the Ioniq 5 and EV6 support DC charging at up to 220 kW and 240 kW, respectively. The EV9 could take full benefit of 350 kW DC chargers, recharging from 10 to 80% SoC in just less than 20 minutes despite the significantly larger (100 kWh) battery.
Battery & Motor configuration
Hyundai reportedly plans to offer the Ioniq 7 in single-motor RWD and dual-motor AWD configurations, with the latter packing 308 horsepower. Kia may use the same motors with similar tuning in the EV9. Another common core component between the two large SUVs could be a 100 kWh battery pack which could be more compact and lighter than current units, using new lithium-ion cells with a higher energy density of around 700 Wh/l compared to the present lithium-ion cells with 600 Wh/l energy density.
Talking about the EV9 at the 2022 Kia CEO Investor Day, Kia President & CEO Ho Sung Song said that the production EV9 will offer a range of 540 km (336 miles) presumably as per the South Korean test cycle) and be able to travel 100 km (62 miles) with just 6 minutes of charging. A 0-100 km/h (0-62 mph) sprint will take just 5 seconds.
Kia EV9 GT
You don’t often hear ‘GT’ when reading about a large boxy SUV like the EV9, but every Kia EV series model will have a GT variant, the brand has confirmed. Kia suggests that while GT means “overwhelming acceleration” and “high performance” for a sedan or a CUV (like the EV6), for an SUV (like the EV9), it could translate to “rich performance.” The EV9 GT may come exclusively in a twin-motor e-AWD variant with the largest battery pack Kia can offer.
Features
The Kia Concept EV9 is quite futuristic, but the production version could be an evolution of the Kia EV6’s cabin. Image Source: Hyundai Motor Group
Wireless charging
One of the Kia EV9’s attractive features could be wireless vehicle charging. Hyundai Motor Group is developing this technology and plans to test it in the Genesis GV60. By the time the Kia EV9 arrives in the market, the first commercially deployable version of the new-age EV charging technology could be ready. In addition to a wall-box charger, EV9 customers might be able to install a wireless vehicle charger at home.
V2L
V2L, thanks to the E-GMP platform’s bi-directional charging support, would be possible in the Kia EV9. It should be possible to supply at least 3.6 kW of electricity and power camping equipment, a home appliance, a movie projector, a laptop, or another electric vehicle.
Smart Glass
The production EV9 will be available with Smart Glass, which allows adjusting the level of roof transparency. With this technology, each occupant of a vehicle can keep an individual setting for the amount of natural light that gets into the cabin through the sunroof.
Connectivity
Kia is working on a connectivity solution called Car Cloud. The company says that with centralized, integrated, and high-performance controller design, Car Cloud will help it achieve flexibility in connected car development. It may use Car Cloud for the connectivity solutions of the EV9.
With fewer hardware components and increased software control over the functioning of hardware in electric vehicles compared to ICE vehicles, Kia wants to reduce its recall and campaign costs. The company wants to leverage OTA technology. For EV9 customers, this could mean fewer visits to the service center and no more of the long service periods, as say, Telluride customers. It will likely be possible to update the EV’s Vehicle Control Unit, Airbag Control Unit, Motor Driven Power Steering, and other controllers over the air.
In addition to OTA updates, the production EV9 will include FoD (Feature on Demand) services. Customers will be able to purchase separate individual software functions and activate them. Software, content, and services have the potential to become a major revenue stream for automakers in the era of highly software-controlled pure electric vehicles. Kia says that it is working on commercializing new technologies like autonomous driving and OTA that have a chance of becoming a vital contributor to income growth in the mid/long term.
Level 3 autonomous driving
The Kia EV9 will feature AutoMode, the company’s upcoming autonomous driving system. This will mark the start of the second phase in Kia’s autonomous technology roadmap. OTA update, NSCC (Navigation-based Smart Cruise Control) with HD maps, Highway Driving Pilot (HDP), and Auto Lane Change will be the highlights of AutoMode in the Kia EV9. In 2025 or later, AutoMode will offer full autonomous driving.
HDP is a major autonomous driving Level 3 development that would provide hands-free driving without requiring driver intervention on highways. We will get to see HDP in action later this year in the Genesis G90. HDP will use a LiDAR in addition to the conventional camera and radar equipment. The autonomous driving system would be able to detect objects 400 meters (1,300 feet) away.
The upper part of the Kia Concept EV9’s front fascia has hints of the Telluride if you look at its vertical headlamps and the wide grille. Image Source: Hyundai Motor Group.
Another tech highlight of the Kia EV9 would be an NVIDIA DRIVE infotainment system. Hyundai Motor Group and NVIDIA have collaborated to develop NVIDIA DRIVE infotainment systems for models from all three HMG brands – Hyundai, Kia, and Genesis. The partnership will allow the South Korean auto giant to deploy its upcoming ‘connected car Operating System’ (ccOS), which it has developed in-house.
Other available features in the Kia EV9 could be a solar panel roof, virtual mirrors (digital mirrors), face recognition, fingerprint reader, and Digital Key 3.0 with Ultra-Wideband technology.
Production
The ETNews report mentioned at the beginning of the story said that the production of the Kia MV will take place at the AutoLand Gwangmyeong plant in South Korea. Formerly called the Kia Sohari plant, this production facility will start making the Kia EV9 in April 2023. “The new electric vehicle to be produced in Gwangmyeong is a mid-size SUV that utilizes the dedicated electric vehicle platform E-GMP and is a model that will lead the brand,” Kia said (translated) in a briefing session for the plant’s labor union, as per the report.
Video Source: YouTube/Kia America
Kia’s AutoLand Gwangmyeong plant has an annual production capacity of 320,000 units. This factory is currently responsible for the Carnival, K9, Stinger, and the Stonic.
Release Date
Kia has confirmed that it will launch the EV9 in 2023. South Korea could be the flagship EV’s first market, and the U.S. launch could take place by early 2024. It is a good possibility that the U.S. could get a locally manufactured Kia EV9. Kia has said that it plans to build EVs in the country, and an announcement detailing the models should come this year.
Kia EV9 Concept showcased at Chicago Auto Show 2022
Check out the All-Electric #Kia Concept EV9 @ChiAutoShow! I’m thinking that it might also be a sub car for an upcoming #JamesBond film! We’re driving under water! #CAS2022 #WDH2022 #cskwomenconnect #Chicago #autoshow #EV #ChiAuto #ChiAutoShow #ElectricVehicles pic.twitter.com/jR6vMgzzb5
— Antbony Martorina (@ant_kneee) February 11, 2022
Courtesy: Antbony Martorina
Kia flexed its muscles at the Chicago Auto Show 2022 by flaunting the EV9 concept. Kia went overboard with the presentation by placing a massive projector screen behind the display car. The screen ran an animation, making it look like the Concept EV9 swims underwater. However, don’t be fooled by the aqua theme; the EV9 will not be amphibious!
Kia EV strategy
Kia plans to launch no at least two EVs every year and expand its EV line-up to 14 models by 2027. The new EV launches will include two electric pickup trucks, one of which will be a dedicated model and the other a strategic model (presumably converted from an ICE pickup truck).
By 2026, Kia plans to sell 807,000 EVs and increase the share of EVs in its annual sales to 21%. By 2030, these figures would change to 1.2 million EVs and 30%, respectively, if everything goes as planned. The company will make electric versions of mid-size SUV and electric pickup models in the U.S. from 2024.
Kia’s EV range will include seven models developed with an electric powertrain from the outset. Image Source: Kia (Brightened).
In the U.S.
Demand for Kia’s electrified vehicles is growing significantly in the U.S. market. In 2021, sales of hybrid and pure electric Kia models in the country grew 97% year-over-year. Including both non-electrified and electrified models, Kia’s U.S. sales in 2021 totaled 701,416 units. This was the first time it sold more than 700,000 vehicles in the country, plus a solid 20% increase in annual sales from 2020. With the Kia Sportage Hybrid and EV6 going on sale this year, the demand for electrified Kias in America will continue rising.
Kia expects sales of its EVs in North America to grow significantly later this decade. By 2030, it aims to convert 36% of its combined U.S. and Canada sales to pure EVs. That’s nine times the target it has set for 2022 (4%), and such a high rate of conversion will demand a rethink for its sales and marketing plan. For a start, the company is developing a network of showrooms and service centers in the U.S. that deals exclusively in EVs.
Net carbon neutrality
At the brand’s ‘Kia Sustainability Movement’ presentation in November 2021, an extensive roadmap towards net carbon neutrality was laid out. The carmaker plans to reduce 97% of its 2019 emissions by 2045. “It’s not only about targets,” says the President & CEO of Kia. According to him, it is about “inspiring others to join the movement.” For this, the brand will accelerate its ‘Plan S’ strategy that aims to reduce operational carbon emissions.
Kia’s entire European line-up will be fully electrified by 2035. 2040 onwards, Kia will offer only electrified cars in other global markets. What’s more, Kia aims to create a carbon emissions monitoring system for its suppliers and partner companies to encourage them to go green with support from extensive data. Kia will encourage the use of ‘green steel’ as the steel industry, for centuries, has been responsible for massive carbon emissions.
Kia EV9 FAQs
What is the Kia EV9 release date?
The Kia EV9 will debut in 2023, and it should go on sale in the U.S. by early 2024.
Which models will be Kia EV9 rivals?
The Kia EV9 will compete with the Hyundai Ioniq 7, VW ID.6, and perhaps even the BYD Tang EV in the global market.
What is the expected Kia EV9 price?
It’s early to determine an accurate price, but expect the EV9 to start at around USD 50,000 in the U.S. market.
Featured Image Source: Hyundai Motor Group
Keyword: Everything we know about the Kia EV9 as of March 2022 [Update]