Gasgoo Munich- At the 2026 Intelligent Electric Vehicle Development Forum 2026 on April 11, Nissan Executive Committee member and China Chairman Ma Zhixin took the stage to outline the automaker's roadmap. He detailed progress on the smart electrification transition, product planning, and a global export strategy anchored on a core philosophy: "In China, for China, to the world." The goal: getting the business back on a growth trajectory.Nissan has amassed over 19 million users in China, Ma noted, with a reputation for reliability, safety, and quality forming its core brand equity. Empowered by the global "Re:Nissan" transformation plan, Nissan's China team now holds full decision-making authority. That autonomy has accelerated product refreshes tailored to local demand. Since the start of 2025, the company has launched five new-energy models—spanning BEV, PHEV, and REEV powertrains across sedans, SUVs, and pickups. This rollout puts Nissan on track to fulfill its pledge of delivering 10 new-energy vehicles by the summer of 2027.Sales figures point to a recovery. Nissan sold more than 650,000 vehicles in China throughout 2025, with second-half volume climbing 4.5% year-on-year. Momentum continued into the first quarter of 2026, posting a 7.2% annual increase—a sign that the smart electrification strategy is starting to pay off.Nissan Executive Committee member and China Chairman Ma ZhixinOn the product front, the all-new NX8—a mid-to-large electric SUV launched in early April—marks the third entry in Nissan's N-series. It offers both battery-electric and extended-range powertrains. The BEV version sits on an 800-volt silicon-carbide platform with 5C supercharging capabilities. The REEV variant pairs a 1.5-liter four-cylinder range extender with a 43.2 kWh CATL battery. It delivers 310 kilometers of pure electric range (CLTC) and a total range of 1,450 kilometers.Exporting has become a strategic priority for Nissan in China. In August 2025, the automaker established an import-export subsidiary in Guangzhou to lay the groundwork for shipping China-built models abroad. On April 1, 2026, the first batch of Frontier Pro pickups officially set sail. Co-developed by a Chinese-Japanese team at Zhengzhou Nissan, the truck blends Nissan's global pickup technology with local R&D expertise, offering both internal combustion and hybrid powertrains. Future models, including the N7, will gradually follow, realizing a model of "developed in China, validated globally, sold globally."On the technology front, Nissan has competed in Formula E for eight consecutive years. After driver Oliver Rowland secured the drivers' championship last season, the automaker is transferring expertise in electric drive and battery management from the track to its road cars.Nissan is also partnering with Wayve, Uber, and NVIDIA to develop a Robotaxi, with a prototype unveiled at NVIDIA's GTC conference. A pilot program is scheduled to launch in Tokyo by the end of 2026. In the realm of intelligent features, the Altima now sports the world's first HarmonyOS-powered cockpit in a combustion vehicle. It is paired with Nissan's proprietary variable compression turbo engine—an effort to bring smart upgrades to traditional internal combustion models.Looking ahead, Ma said Nissan will continue to cultivate the Chinese market, aligning with national strategies while deepening local R&D and product innovation. The company aims to leverage its global sales network to drive the export of China-built vehicles.