Taking On The Big BoysGenesis is a brand on a mission; its past 2 years have been busy with the premium Korean marque launching new models and refreshing its lineup globally. The strategy seems to be working, with the market responding positively to Genesis cars; it is quickly rising as a top consideration when looking for premium mobility.Surprisingly, Genesis has achieved its current success without a hybrid model, with its lineup filled with full EVs or ICE. Only now has the carmaker decided to dip its toes into the hybrid market, and it has chosen a highly competitive segment to enter.GenesisGV80 HybridThe Genesis GV80 hybrid was confirmed a couple of months ago, but the model has now made its official global debut. The GV80 is an existing Genesis nameplate and competes in an important segment that includes the BMW X5 and the Lexus RX, and those SUVs/Crossovers sell really well. Genesis wants to lead that segment by offering a hybrid GV80, which it claims is 16% more powerful than the ICE model and 29% more fuel-efficient than the GV80 2.5 Turbo. The engine is a 2.5-liter turbocharged gasoline unit paired with a hybrid system that now makes 347 hp, more than the standard base engine and close to the 375 hp V6 variant.In terms of performance, the new hybrid motor can accelerate the GV80 from 0-60 mph in 7.1 seconds, which isn't bad considering the heft. As a hybrid, fuel economy matters; according to Genesis, the GV80 hybrid has a 76-liter fuel tank and, when paired with the hybrid, can travel about 912 kilometers (566 miles) on a full tank. Furthermore, the brand claims a combined fuel economy rating of 28 MPG, but that's based on Korean market figures and not the EPA.To save weight and improve efficiency, the GV80 hybrid uses a 7-speed transmission instead of an 8-speed, and it spins 1st gear in reverse when you want to back up. The hybrid system is tuned to stay in EV mode until 20 mph to ensure smoother, quieter driving at city speeds.GenesisSilence and ComfortOne of the major updates to the GV80 hybrid focuses on lower NVH levels and ride comfort. It has a new final drive ratio that improves overall performance but also makes the GV80 drive quieter. It also gets new Centrifugal Pendulum Absorber dampers in the transmission and tweaks to improve active noise cancellation. The ride has improved through electronically controlled dual-valve shocks, stiffer springs at both ends, and a stiffer rear sway bar.Lastly, it may not be a PHEV, but Genesis still equipped the GV80 with a V2L plug that can produce up to 3.6 kW with the engine on or draw up to 30% from the battery when off. Right now, the GV80 hybrid is only available in its home market of Korea, but we can expect a U.S. launch soon given Genesis' popularity in the region.Genesis
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