The 2028 Genesis GV90 will reach the United States in early 2027 as the brand's first full-size flagship SUV. Some early reports called it a 2027 model, but Genesis now lists the American vehicle as a 2028. It combines 657 horsepower with an estimated 310-mile range and a cabin aimed at established luxury brands.The GV90 is fully electric and sits above the GV80. It is also the production version of the Neolun concept shown in 2024. Genesis will offer a standard model, the more luxurious GV90 Neolun, and a limited Neolun First Edition.The Genesis GV90 Pairs 657 HP With 310 MilesGenesis built the SUV on its new eMP platform, which was developed for the brand's flagship electric vehicles. A motor powers each axle, providing all-wheel drive. Together, they produce 657 hp and 590 lb-ft of torque.AdvertisementAdvertisementThe 123.5-kWh battery is the largest fitted to a Hyundai Motor Group electric vehicle. Genesis estimates that the seven-seat GV90 can cover about 310 miles per charge. That number comes from internal testing, not an official EPA rating.A compatible 350-kW charger can take the battery from 10% to 80% in 22 minutes. Multi-chamber air suspension and rear-wheel steering are standard. The rear wheels can turn up to five degrees, which should make the 208.1-inch SUV easier to maneuver.The GV90 Neolun Pushes Further Into LuxuryThe Neolun's coach doors create the strongest visual difference. Its rear doors open backward, while the fixed center pillar is removed. Steel beams inside the doors and a reinforced body are used to maintain crash protection.The available four-seat Executive Suite adds rotating front seats, a refrigerator, real wood flooring, and radiant cabin heating. A 24.6-inch OLED display and a 25-speaker Bang & Olufsen sound system are also offered. Genesis fitted 12 airbags, including a new roof airbag designed for rollover crashes.Genesis has not announced U.S. pricing. Motor1 estimates that the standard GV90 could start around $100,000. The Neolun may begin near $150,000, while the First Edition could cost more. Those figures remain estimates until official prices are released.AdvertisementAdvertisementThat pricing would place the GV90 above most three-row EVs but below a Rolls-Royce Cullinan. Genesis is betting that distinctive doors, strong performance, and rear-seat comfort can narrow the gap between its young luxury badge and older rivals in the electric SUV market. Buyers will learn the final cost closer to its early-2027 arrival.
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