Tesla filed another trademark tied to the long-delayed second-generation Roadster. The new filing covers EVs, charging hardware, apparel, and other branded merchandise. Tesla first revealed the new Roadster in 2017, but production still hasn’t started. As we supposedly inch closer to the umpteenth promise of a Tesla Roadster reveal, the company has filed yet another trademark application tied to the long-delayed electric supercar. The design, submitted to the U.S. Patent and Trademark Office on April 28, includes a shield-shaped emblem featuring the word “ROADSTER” at the top and four vertical lines at the bottom. According to the filing, those lines are meant to represent “speed, propulsion, heat or wind.” Sounds like the makings of a great joke about hot air. More: Tesla Roadster Delayed Again, Weeks Late But Years Behind First spotted by Tesla investor Sawyer Merritt, the trademark covers a wide range of products and services beyond the vehicle itself, including electric vehicles, charging equipment, clothing, footwear, hats, and even infant apparel. It also marks at least the third Roadster-related trademark Tesla has submitted this year. Earlier filings included a stylized “Roadster” script logo and a minimalist vehicle silhouette design. None of the applications has been officially approved yet. During Tesla’s April earnings call, CEO Elon Musk said the company may be able to unveil the production version “in a month or so,” while also noting the Roadster likely wouldn’t become a major revenue driver. The comment was just the latest in a long series of delays stretching back nearly a decade. Tesla first revealed the second-generation Roadster in 2017 to massive attention, promising record-setting acceleration, range, and eventually even a SpaceX-inspired option package. Since then, Musk has repeatedly teased demonstrations, unveilings, and production timelines, but the car still hasn’t entered production. Tesla has also been collecting Roadster reservations for nearly a decade now. Some reservation holders have publicly complained about struggling to get their deposits back, and Tesla’s Founders Series agreement reportedly treated at least part of the $50,000 deposit as non-refundable. Given how much the new shield logo resembles a large “V,” some skeptics have jokingly linked it to the word “vaporware.” All three official next-gen Tesla Roadster logos/wordmarks. pic.twitter.com/k82gevbbY3 — Sawyer Merritt (@SawyerMerritt) May 6, 2026 Credit: USPTO / Tesla