porsche sells bugatti rimac shares to international consortium Back in 2021, Porsche laid out a large amount of capital to invest in the newly formed Bugatti-Rimac joint venture, a company that existed to carry the torch of Bugatti's iconic legacy while using the latest and greatest tech that Rimac could cook up. Now, Porsche has sold its 45% stage in the partnership, along with the 20.6% stake it holds in the Rimac Group. Source: Porsche Source: Porsche 2027 Mercedes-Benz VLE: All the Details We can't say this is a shock. Porsche- thanks in part to the brand's electric cars and the financial burden of building them-is facing money woes as of late. The will-they-won't-they of Porsche's future product planning isn't a big vote of confidence for what's to come, and it's reflected in a profit loss of roughly $5 billion last year. All of this is to say, Porsche needs to focus its financial expenditures inward, and that's a large part of the reason the company is divesting its assets in Bugatti and Rimac. There's a ton to deduce from this news, but on the right-now front, the CEO of Bugatti Rimac said: Porsche has been a crucial partner, and we are deeply grateful for their role in establishing Bugatti Rimac. With the strong foundations their support has provided, we now have a structure that allows us to execute even faster on our long-term vision. We look forward to our collaboration with our new partners. Source: Bugatti Source: Bugatti How this will all play out is something to keep an eye on in the coming years. Porsche, Bugatti, and Rimac aren't exactly the cars of the people, yet the reality of the automotive world is that tech and innovation trickle down from the very top. Separating Porsche from Bugatti and Rimac might mean the German company can soldier on, yet we don't know in what capacity Bugatti and Rimac will succeed on their own. As for the sale itself, Bugatti-Rimac was sold to HOF Capital, a U.S.-based consortium that includes funding from all over the world-including places like Abu Dhabi. 2026 Toyota Camry SE Nightshade: All the Details