Pillar of SalesThe Chevrolet Equinox represents a healthy share of the whole GM group's U.S. sales. Importantly, the ICE version of the Equinox remains a strong seller, while demand for the Equinox EV has dropped sharply. In fact, GM's EV sales are dragging down its overall sales performance.With strong sales, GM chose to refresh the Equinox for 2027, adding a few new features but also a slight price bump.2025-2026 Chevrolet Equinox RS in Radian Red Tintcoat and Mosaic Black 2-toneChevroletNew Features, New PriceGM Authority just posted a report detailing the changes to the 2027 Chevrolet Equinox. In terms of paint choices, GM decided to drop the Cacti Green color in favor of a new premium earth-tone paint option named Autumn Harvest Metallic. New features are also available for the Equinox, including the in-cabin camera with the Cabin Glance feature, which can be spec'd through the Safety & Technology package. The infotainment system has also been upgraded with Google's Built-in system that now makes Gemini the standard voice assistant.A key change is a new transmission; the CVT is gone. All variants of the Equinox get the 8-speed automatic that was previously exclusive to the higher-end variants. The engine remains the same: a 1.5-liter turbocharged gasoline engine that makes 175 hp and 203 lb-ft of torque.2027 also sees a price bump for the Equinox across the board; all variants' base prices will go up by $300. The new starting prices with the $1,995 destination fee are as follows:VariantNew Price With DFCLT FWD$31,295LT AWD$33,295ACTIV FWD$36,195ACTIV AWD$38,195RS FWD$36,195RSAWD$38,1952025-2026 Chevrolet Equinox ACTIV with Maple Sugar sueded microfiber interiorChevroletImportant ModelAs mentioned, the Equinox is a top-selling model for GM; it is actually the second-best-selling model overall behind the Chevrolet Silverado pickup. According to the numbers, the Equinox accounts for 10 to 13% of all GM sales in the U.S. with an annual sales volume of above 200,000 units. 2026 paints a different picture for the Equinox, with sales slightly declining by 15% year-to-date after a massive sales surge in 2025. However, Q3 sales show the Equinox remains number 3 on GM's top-sales list. The main loser is the Equinox EV, with a shocking 92.4% year-to-date sales drop.2026 Chevrolet Equinox EV in Riptide Blue front angled view driving