michael jordans missing 1997 ferrari 550 maranello rediscoveredPharrell Williams' digital commerce platform, JOOPITER, has officially entered the automotive market through a new partnership with vintage supercar specialist CURATED. The joint venture's debut sale features one of the most culturally significant celebrity-owned Ferraris of the modern era: Michael Jordan's long-lost 1997 Ferrari 550 Maranello.The sale, titled Driven to Greatness, marks the first time chassis 108712 has surfaced publicly in over two decades.michael jordans missing 1997 ferrari 550 maranello rediscoveredThe Car That Inspired the Air Jordan XIVDelivered to Michael Jordan in May 1997 during the peak of the Chicago Bulls' second championship three-peat, the Rosso Barchetta over tan leather 550 Maranello quickly became synonymous with the basketball icon. Photographed driving the car out of the United Center tunnel following his fifth NBA championship win, Jordan routinely drove the front-engine, gated-manual V12 grand tourer to home games and practices.AdvertisementAdvertisementThe car's cultural footprint extended directly into sneaker history. Legendary Nike designer Tinker Hatfield modeled the Air Jordan XIV after Jordan's 550 Maranello, incorporating the car's side intake vents, quilted interior leather patterns, and shaping the shoe's Jumpman badge after Ferrari's iconic Prancing Horse shield.michael jordans missing 1997 ferrari 550 maranello rediscoveredA Decade-Long Search Ends in CaliforniaJordan sold the Ferrari through an Illinois dealership in December 2002, after which the vehicle effectively vanished from public view. For 24 years, chassis 108712 remained off the grid, achieving near-mythical status among automotive archivists.The search concluded in 2026 after CURATED Co-Founder John Temerian matched a partial chassis number found on an old online forum against original Ferrari dealer records. Traced to a long-term owner in California who had kept the car hidden in private storage, CURATED acquired the vehicle sight unseen before bringing it back to Chicago in May 2026.AdvertisementAdvertisementAdvertisementAdvertisementPublic Exhibition and Auction DetailsOffered alongside Jordan's game-worn jersey from Game 3 of the 1998 "Last Dance" NBA Finals, the 550 Maranello will be available for public viewing at 16 Morton Street in New York City from September 15–20, 2026.Vehicle: 1997 Ferrari 550 Maranello (Chassis 108712)Pre-Auction Estimate: $700,000 – $1,300,000Bidding Window: September 15 – 30, 2026 via JOOPITERAccompanying Lot: Michael Jordan 1998 NBA Finals Game 3 Jersey (Bidding closes Sept. 29)Given the combination of documented single-owner celebrity lineage, complete paperwork, and its influence on modern sneaker culture, the sale is expected to set a new benchmark for front-engine V12 manual Ferraris.Become an AutoGuide insider. Get the latest from the automotive world first by subscribing to our newsletterhere.