The seven-slot grille continues its 85th anniversary celebrations with a fresh take on an old Jeep favorite.If you buy from a link, we may earn a commission. Learn moreWould you believe it? The Jeep Twelve 4 Twelve program is now in the home stretch. The brand has just unveiled the ninth installment in its series of monthly celebratory Wrangler releases.Thankfully, it's a good one this go-round, as Jeep has opted to revive the Laredo name for the first time in quite a while. The trim debuted on the CJ platform in the early '80s, and it even survived into the start of Wrangler production until the brand pulled it from the lineup.In any case, it's not just any old paint and equipment package. Back in the day, Jeep introduced the Laredo to give drivers a little extra refinement with some western-flavored flair, and it's taken a similar approach with its modern tribute.AdvertisementAdvertisementThe most notable addition is easily the return of the brand's distinctive tan soft-top, but Jeep's treatment extends inside and out. Along with Bison Brown leather upholstery and gold-colored interior stitching, the new Laredo brings unique decals, earth-toned accents and bronze beadlock wheels wrapped in 35-inch BFGoodrich K02 tires.Of course, being a Laredo, it's packed with cowboy culture. Beyond the lasso-style 4WD decal, you'll find other subtle references like a cowboy hat motif in the HVAC pad prints.That tan soft-top is as classic as they come. - Credit: StellantisThe Bison Brown leather is a subtle and refined addition, especially with the gold stitching. - Credit: StellantisIf you really want to lean into the classic look, a two-door model is obviously the answer. - Credit: StellantisThere are a few different gold and bronze colors in play, but it all works pretty harmoniously. - Credit: StellantisAdvertisementAdvertisementAvailability and pricingOrders for the 2027 Laredo open later this month with a starting price of $1,995 over a Wrangler Willys with the Xtreme 35 Tire Package. 2027 Jeep Wrangler Laredo Learn More About the Author: Gray is an associate editor at Gear Patrol, covering cars, motorcycles and anything else with wheels. When he's not chasing the latest industry news, he's probably wrenching on one of many projects. For better or worse, he believes classics make perfectly practical daily drivers.Want to stay up to date on the latest product news and releases? Add Gear Patrol as a preferred source to ensure our independent journalism makes it to the top of your Google search results.
+15 others
