Speculative rendering created by Nano Banana Speculative rendering created by Nano Banana Ferrari's first fully electric model, the Luce, is expected to live firmly at the top of the brand's lineup. According to a Bloomberg report citing sources familiar with the matter, the upcoming Ferrari electric SUV will start at roughly $645,000 when it arrives. The figure has not been officially confirmed, with Ferrari declining to comment, but the report claims the final price could vary by about 10 percent in either direction. Even if Ferrari opts for the lower end of that range, the Luce would live above most of Ferrari's current production cars, with the exception of its limited and bespoke invitation-only cars like the SC40. Speculative rendering created by Nano Banana Speculative rendering created by Nano Banana 2027 Volkswagen Atlas: All the Details Details about the Luce have been dripping out slowly ahead of its expected debut next month. The EV is understood to be a four-seat model, with proportions that may place it somewhere between a grand tourer and a high-riding performance vehicle, similar to the Purosangue. Ferrari already said the Luce will use four electric motors and kick out more than 1,000 horsepower, with the sprint to 60 mph expected to take less than 2.5 seconds. 2028 ferrari luce ev expected to cost an absolute fortune Earlier this year, the Italian automaker previewed the cockpit, with a cabin developed around input from former Apple designers Jony Ive and Marc Newson. It eschews trendy touchscreen interfaces in favor of physical controls and crafted glass and metal switchgear. Ferrari is expected to provide full details when the Luce makes its official debut in the coming weeks. 2026 Honda Prelude: All the Details