China exported 27,000 pickup trucks in January 2026, up 44% YoY but down 5% MoM, with the industry’s export share remaining at a high level. The China Passenger Car Association (CPCA) released its analysis report on the pickup truck market for January 2026. China Pickup Truck Market Trend (2022-2026) Overall, pickup truck production and sales showed strong growth characteristics, with sales reaching 49,000 units in January 2026, a year-on-year increase of 22.5%, marking a high level for the same period in the past five years. Pickup truck production in January 2026 was 52,000 units, a year-on-year increase of 29.3%. The report pointed out that pickups are considered production material vehicles, and the sales season will enter its peak period from March to April after the Spring Festival. January Pickup Truck Market Performance: Year-on-Year Comparison A stark contrast is evident: the pickup market remains generally stable overall, with domestic demand weakening, but exports growing strongly. Data shows that national pickup truck exports reached 27,000 units in January 2026, a year-on-year increase of 44% and a month-on-month decrease of 5%. The industry’s export share continued to remain at a high level. For reference, pickup exports accounted for 45% of total pickup sales in 2024, reached 50% in 2025, and hit 54% in January 2026. The industry’s export share continues to be high, with many new Chinese pickup brands achieving strong growth driven by exports. Looking at specific manufacturers, Great Wall Motor remains the cumulative leader in pickup exports over the years, but SAIC Maxus, Changan Automobile, and JAC Motors have shown exceptionally strong export performance. China’s Pickup Truck Export Trend (2021-2025) In the new energy pickup segment, as the national new energy pickup market gradually gains momentum, China’s new energy pickups are also entering a phase of scaled development. Data shows that 6,000 new energy pickups were sold in January, a year-on-year increase of 18% and a month-on-month increase of 6%, forming a positive trend significantly outpacing the overall growth rate of the pickup market. It is worth mentioning that alongside the upgrade towards electrification, the speed of pickup product iteration is also accelerating, with the pickup market having entered an adjustment period in the past two years. According to pickup market tracking, Great Wall Motor holds an absolute dominant position with nearly 50% of the domestic market, with a particularly prominent share in the Northwest and Southwest regions. Pickup Manufacturer Growth Analysis: January 2026 vs. January 2025 Finally, looking at sales performance by region, the main pickup market areas are primarily the Southwest and Northwest, where demand is relatively high, while developed Eastern regions are seeing better market growth driven by new energy pickups. Currently, in January 2026, demand from the Southwest and Northwest regions accounted for about 46% of total demand, making them the two core markets.