Image Credit: Mitsubishi.Mitsubishi is reportedly preparing a major expansion of its SUV lineup, and the iconic Pajero nameplate could be the foundation for an entire family of off-road-inspired models. According to a new report, the Japanese automaker is developing several new SUVs aimed at some of the industry's most competitive segments.The upcoming full-size Pajero, also known as the Montero in some markets, is expected to lead the charge. However, it won't be the only new model carrying Mitsubishi's rugged design philosophy.A compact crossover designed to compete with the Toyota RAV4 and Mazda CX-5 is reportedly in development, alongside a midsize SUV targeting rivals such as the Hyundai Santa Fe and Toyota Crown Signia. Mitsubishi is also said to be working on a kei-class off-roader for the Japanese market.AdvertisementAdvertisementWhile Mitsubishi has yet to officially confirm the full lineup, the reported strategy suggests the company is looking to rebuild its presence by focusing on SUVs that combine everyday practicality with genuine off-road capability.A Smaller Montero Is Reportedly On The WayImage Credit: Mitsubishi.Nikkei Asia reports that Mitsubishi plans to introduce a compact crossover around 2028 or 2029. Unlike many traditional compact SUVs, the new model is expected to emphasize ruggedness and four-wheel-drive capability rather than focusing solely on urban driving.The vehicle is reportedly being positioned as a direct rival to the Toyota RAV4 and Mazda CX-5. Mitsubishi hopes to stand out by highlighting its off-road heritage and advanced all-wheel-drive technology, giving buyers an alternative to more road-focused competitors.A larger midsize SUV is also said to be under development. That model would compete against vehicles such as the Hyundai Santa Fe and Toyota Crown Signia while expanding Mitsubishi's presence in another high-volume segment.A Dedicated Platform Instead Of Badge EngineeringOne of the most significant details from the report is Mitsubishi's alleged decision to develop a dedicated platform for its compact crossover. Rather than borrowing architecture from alliance partners Nissan or Renault, the company is reportedly investing in its own underpinnings.AdvertisementAdvertisementThat approach could help give the new SUV a stronger identity while avoiding criticism often directed at badge-engineered vehicles. It also reflects Mitsubishi's apparent desire to rebuild confidence in its brand through more distinctive products.Hybrid power is also expected to play a key role in the upcoming lineup. Although official powertrain details remain under wraps, electrified options would allow Mitsubishi to compete more effectively against established hybrid leaders like Toyota.Rugged Capability Will Be The Key Selling PointImage Credit: Mitsubishi.Mitsubishi reportedly plans to differentiate its future SUVs by placing greater emphasis on genuine off-road performance. Instead of simply adopting rugged styling cues, the company wants buyers to associate the Pajero family with capable four-wheel-drive systems and adventure-focused engineering.That strategy could help separate the upcoming crossover from the growing number of compact SUVs that prioritize on-road comfort over trail capability. At the same time, adding more advanced off-road hardware could also result in higher prices compared with some mainstream competitors.AdvertisementAdvertisementMuch of Mitsubishi's future direction will likely become clearer when the next-generation Pajero makes its official debut. The flagship SUV is expected to showcase the technology and design language that will eventually influence the rest of the lineup.A Chance To Rebuild The BrandMitsubishi's lineup has gradually become smaller in several key markets, leaving the company absent from some of the industry's fastest-growing segments. Expanding the Pajero family could provide dealers with a broader range of products while strengthening the brand's identity.Success will ultimately depend on execution. If Mitsubishi delivers reliable, capable, and competitively priced SUVs with genuine off-road credentials, the company could attract buyers considering models from Toyota, Hyundai, Mazda, and other mainstream manufacturers.The first step in that strategy is expected to arrive soon, with the next-generation Pajero scheduled to make its global debut in early September. If the reports prove accurate, it may only be the beginning of Mitsubishi's biggest SUV expansion in years.AdvertisementAdvertisementWould you consider a rugged Mitsubishi crossover instead of a Toyota RAV4, or would Toyota's reputation still be too difficult to overlook? Let us know in the comments below.If you want more stories like this, follow Guessing Headlights on Yahoo so you don't miss what's coming next.