The 2027 Volkswagen Atlas will start at $43,135 for the front-wheel-drive SE base model, an increase of $2350 over the 2026 model.To unlock the new 15-inch touchscreen, you need to upgrade to the SE with Technology trim, which starts at $47,135.The top-of-the-line SEL Premium R-Line commands a $58,135 starting price and adds goodies such as nappa leather, massaging front seats, and 21-inch wheels.