2027 chrysler pacifica says stfu to the hatersIf you've ever muttered a string of explicit acronyms under your breath during a chaotic school drop-off, Chrysler wants you to know they hear you. In fact, they are building an entire ad campaign around it.The Auburn Hills automaker has launched a cheekily titled digital ad push called "Acronyms" for the refreshed 2027 Chrysler Pacifica.Instead of avoiding the NSFW text slang floating around their kids' group chats, Chrysler's marketing team leaned directly into internet culture, hijacking NSFW shorthand like STFU, IDGAF, and FML-and giving them wholesome, family-friendly meanings tailored to suburban survival.AdvertisementAdvertisementThe core joke of the campaign hinges on the absolute disconnect between what an exhausted parent wants to scream versus what those four-letter shortcuts actually stand for inside a modern Chrysler Pacifica.Don't take my word for it, watch the spots below:Beneath the double entendres lies the newly restyled 2027 Chrysler Pacifica lineup, which officially opens at an accessible starting MSRP of $41,495 for the entry LX trim.The Pacifica remains the only player in the segment offering second- and third-row Stow 'n Go seating, allowing parents to fold entire seating rows flat into the floor without yanking out heavy seats-a feature that, hilariously enough, might actually save you from having to use any real-world profanity in the driveway.AdvertisementAdvertisementThe short-form "Acronyms" spots are rolling out across TikTok, Instagram, YouTube, and digital platforms immediately.Become an AutoGuide insider. Get the latest from the automotive world first by subscribing to our newsletter here.