The Mitsubishi Xforce made its launch debut in Malaysia yesterday, with two locally-assembled (CKD) variants made available to customers here. Prior to official pricing being announced, Mitsubishi Motors Malaysia (MMM) managed to collect 2,600 bookings when pre-orders for the B-segment SUV started on February 5 this year. According to the company, these 2,600 customers are eligible for early bird promotions including a RM5,000 cash rebate as well as participation in a “Buy 1 Free 1” contest for a chance to win another Xforce in its top spec. It was also revealed that the number of pre-orders exceeded MMM’s original target of 2,000 units. This encouraging response resulted in the company announcing yesterday that it would extend the early bird promos to April 12, 2026, which is this coming Sunday. With this, there’s technically no limit to how many customers can enjoy the promos, so long as they make a booking by said date. Additionally, existing Mitsubishi owners and their immediate family members who purchase an Xforce will be entitled to a loyalty programme, which brings with it an additional RM1,000 cash rebate – this amount is also applicable to government servants who make a booking. For customers looking to trade in their existing car for the an Xforce, the company is also offering the M Switch programme ensuring that once a trade-in value is agreed upon, it remains fixed with no hidden fees or last-minute changes. MMM says it aims to deliver the first 800 units of the Xforce to customers beginning April 8. “The strong response of 2,600 bookings we have seen reflects a clear shift in Malaysian consumer preferences towards SUVs that combine style, convenience and everyday comfort,” said Takashi Sakamaki, CEO of MMM. “This trend is also visible in the broader compact SUV segment, which has grown by 6.3% (MMM’s financial year to date April 2025 to February 2026), driven by demand for versatile, stylish design models. We are confident that the all-new Mitsubishi Xforce will further strengthen our position as Malaysian customers embrace SUVs that suit their evolving lifestyles,” he added. The base variant of the Xforce is the Urban that retails for RM109,980 on-the-road without insurance, while the range-topping Ultimate is RM10,000 more at RM119,980. With the cash rebate, the figures are reduced to RM104,980 and RM114,980 respectively. Compare prices between different insurer providers to save the most on your car insurance renewal compared to other competing services. Many payment method supported and you can pay with instalment using Atome, Grab PayLater or Shopee SPayLater. Use the promo code 'PAULTAN' when you checkout for 10% discount!