Nissan is further accelerating its electrification strategy. The Japanese automaker will launch 27 new electrified models by fiscal 2030, including 19 purely electric ones. That is four more pure electric vehicles than announced with the last strategic plan in November 2021.
Nissan’s electrification mix worldwide is expected to increase to more than 55 per cent by 2030, up from the previously projected 50 per cent. The automaker has also adjusted its interim targets for 2026 in Europe and Japan. Electrified vehicles should account for 98 per cent of sales in Europe by fiscal 2026. The previous target was 75 per cent. For Japan, the target was increased to 58 per cent (previously 55 per cent).
In the US, Nissan is leaving the target of 40 per cent by 2026 unchanged – but here, in contrast to the other markets, the share relates to purely electric vehicles. In China, Nissan is reducing its 2026 electrification target from previously more than 40 per cent to 35 per cent. Overall, the manufacturer’s global sales mix of electrified vehicles is expected to increase from 40 per cent to 44 per cent by fiscal 2026.
The accelerated electrification strategy includes the development of an EV specifically for the Chinese market, which will launch in 2024. When and where the carmaker will launch the other above-mentioned models is not yet known.
Back in 2021, Nissan already published a roadmap, wanting to follow up on its early electrification successes with the Leaf. However, the company was rather cautious in its planned electrification mix compared to other major OEMs – and above all: with a hybrid-electric dual strategy. At the time, the manufacturer stated that it wanted to pump two trillion yen into its electrification plans within five years. In January 2021, with its “Ambition 2030,” the Japanese presented its goal to become CO2-neutral by 2050 – both within the company and with a view to the life cycle of the products.
Just a few weeks ago, the Renault-Nissan-Mitsubishi Alliance unveiled more details about the partnership and direction for the next 15 years. According to the statement, Nissan and the Renault Group will continue to use common technologies for their European cars. This includes the potential use of a shared 800-volt architecture.
The alliance also confirms that a Nissan B-segment electric model will be built by Renault at ElectriCity in northern France starting in 2026. The model based on the CMF-BEV will be the successor of the Micra intended for Europe, which will share the drive technology with the upcoming Renault 5 Electric.
Keyword: Nissan to launch 19 EVs by 2023