MARii (Malaysia Automotive, Robotics and IoT Institute), in collaboration with MAGTECH, has launched the Integrated Workshop which can be seen as a business model for independent workshop owners. The Integrated Workshop works on the concept of a collective of aftersales business entities within a one-stop vehicle service facility, each contributing its own set of specialised expertise to the Integrated Workshop ecosystem.
The first of such Integrated Workshops was just launched in Senawang, Negri Sembilan, and more are planned throughout the country. The unique feature of the Integrated Workshop is that its governance and management is performed through a system integrator that automatically computes and administers elements such as customer bookings, inventory, servicing queues, payments of the entire value chain within the workshop ecosystem.
He further elaborated that the Integrated Workshop concept is also designed to address specific issues affecting independent workshops today, especially those that operate as micro or small businesses and do not have the required capacity to cater to all disciplines of the automotive service market.
In the future, the Integrated Workshop will evolve to become development test beds for aftermarket technology adoption and human capital development for the service and maintenance sector, particularly in the areas surrounding next generation vehicles such as hybrids, electric and autonomous vehicles.
“The partnership of entrepreneurs reflects the cohesive organization within MAGTECH. Thus, the concept of integrated workshop is the best solution to help automotive entrepreneurs”, he added.
Keyword: MARii Launches Integrated Workshop – A New Approach For Independent Workshop Business Model