Luxury car maker Jaguar Land Rover is cutting activity at its Solihull factory until the spring as it battles with a global shortage of semiconductors.

The company said production would be reduced at the plant between January and the end of March as it prioritises more profitable models.

Semiconductors are used to control various systems such as anti-lock braces and sat-navs but car makers across the planet have been struggling to source them in numbers since early last year.

A downturn in their production during the covid-19 pandemic was then compounded as demand surged once restrictions were lifted.

The Solihull factory will move from two shifts to one in the parts of the factory that produce the lower-price Range Rover Velar and the Jaguar F-Pace while adding an extra shift to produce Range Rover body panels.

This latest news comes just a week after incumbent chief executive Thierry Bolloré announced his departure from the Coventry-headquartered manufacturer.

A statement from Jaguar Land Rover said: “We continue to actively manage the operational patterns of our manufacturing plants while the industry experiences ongoing global semiconductor supply chain disruption.

“Demand for our vehicles remains strong. We expect our performance to continue improving in the second half of the year as new agreements with semiconductor partners take effect, enabling us to build and deliver more vehicles to our clients.”

Keyword: Jaguar Land Rover to reduce production at Solihull plant

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