Nio October deliveries breakdown: ES8 falls to year-to-date low, still lead company sales

• ES8 deliveries totaled 8,738 in October, with the model and the ES9 together accounting for 85.25% of Nio's main-brand deliveries.
• Firefly set another record with 7,738 deliveries, while Onvo L90 deliveries fell 81.55% year-on-year, weighing on the brand's overall performance.

Nio Inc's (NYSE: NIO) ES8 delivered 8,738 vehicles in October, ending a 3-month streak above 10,000, though the large electric SUV remained the company's best-selling model.

ES8 deliveries rose 30.11% year-on-year but fell 17.14% from September to their lowest level this year, according to China Passenger Car Association (CPCA) data compiled by CnEVPost.

The flagship ES9 SUV delivered 6,714 vehicles, down 12.87% from September, ending 2 consecutive months of sequential growth.

The ES8 and ES9 together delivered 15,452 vehicles in October, accounting for 85.25% of Nio's main-brand deliveries, little changed from 85.62% in September. The figures show that the brand's sales remain heavily concentrated in these 2 large SUVs.

The Nio main brand delivered 18,125 vehicles in October, up 5.73% year-on-year but down 14.98% from September, marking its lowest level since February.

In the first 10 months of this year, the ES8 delivered 119,232 vehicles, accounting for 59.58% of the main brand's total. The ES9 has delivered 38,917 vehicles since deliveries began in May, with the 2 models together contributing 79.03% of the main brand's year-to-date deliveries.

The third-generation ES8 went on sale in September last year, added a 5-seat variant in July this year, and reached the milestone of 160,000 cumulative deliveries on October 23.

Nio plans to launch a special edition of the ES8 at the Guangzhou Auto Show, which opens on November 27, Auto Home reported on November 3. Pricing and specifications have yet to be disclosed.

Excluding the ES8 and ES9, Nio's other main-brand models delivered a combined 2,673 vehicles in October, down 12.82% from 3,066 in September.

The ET5 Touring wagon delivered 1,182 vehicles, down 74.45% year-on-year and 17.69% from September. It remained the only main-brand model other than the 2 large SUVs to exceed 1,000 monthly deliveries.

ES6 deliveries totaled 696, down 77.42% year-on-year and 7.94% from September, reaching their lowest level this year. The model delivered 12,359 vehicles in the first 10 months, down 67.68% year-on-year.

The ET5 sedan delivered 432 vehicles, down 70.29% year-on-year and 8.67% from September. EC6 deliveries totaled 282, down 73.07% year-on-year and 7.84% from September.

The flagship ET9 sedan delivered 76 vehicles, down 13.64% from September. The ET7 sedan and EC7 coupe SUV delivered 4 and 1 vehicles, respectively.

The pressure on Onvo came mainly from the L90. The SUV delivered 2,163 vehicles in October, down 81.55% year-on-year and 18.90% from September, a decline of 9,559 vehicles from a year earlier.

The L60 delivered 3,396 vehicles, down 39.57% year-on-year but up 6.76% from September. It was Onvo's only model to post sequential growth and remained the brand's best seller.

The L80 delivered 2,824 vehicles, down 3.12% from September, marking its fifth consecutive monthly decline since deliveries began in May. Its year-to-date deliveries totaled 22,145.

Onvo delivered a total of 8,383 vehicles in October, down 51.66% year-on-year and 4.34% from September.

In the first 10 months of this year, Onvo delivered 78,574 vehicles, down 9.54% year-on-year, reversing the 0.97% growth recorded in the first 9 months.

The Firefly small EV delivered 7,738 vehicles, setting a record for the second consecutive month.

Firefly deliveries rose 30.89% year-on-year and 5.61% from September, making it the only Nio Inc brand to achieve sequential growth.

The brand's share of Nio Inc's monthly deliveries rose to a record 22.60%. Firefly delivered 55,860 vehicles in the first 10 months of this year.

Firefly introduced a 60-kWh battery pack on October 23, increasing CLTC range to 560 kilometers (348 miles) and adding a longer-range option for its first model, which shares the brand's name.

Overall, Nio Inc delivered 34,246 vehicles in October, down 15.23% year-on-year and 8.45% from September, ending 31 consecutive months of year-on-year growth.

In the first 10 months of this year, the company delivered 334,547 vehicles, up 38.46% year-on-year and already exceeding last year's full-year total of 326,028. However, cumulative growth slowed from 49.24% in the first 9 months.