dunkin donuts made a drink so big they had to reinvent the cup holderSummer isn't over yet, and neither is Dunkin's grand mission to keep America thoroughly, aggressively hydrated with absurd amounts of iced caffeine.Beginning August 7, Dunkin' is bringing back its meme-tastic Iced Beverage Buckets at participating locations nationwide for a limited time. For those uninitiated, we aren't talking about a standard venture into "large" cup territory. We are talking about full-blown 48-ounce buckets sloshing with your favorite iced coffee. It makes the Big Gulp look like a shot glass.Whether you're heading to the beach, lounging poolside, or tackling a grueling gauntlet of weekend errands, these buckets are designed to keep the summer sips flowing. Dunkin' is encouraging guests to fill theirs with seasonal highlights like Cherry Lime Rickey Refresher, Pink Pineapple Refresher, or Iced Coffee with Peanut Butter Swirl.AdvertisementAdvertisementHowever, bringing a massive bucket of iced coffee into a modern automobile presents an obvious logistical hurdle: where on earth do you put it?The Dunkin' Iced Beverage Bucket Holder is an answer to a question no one asked.The Dunkin' Iced Beverage Bucket Holder is an answer to a question no one asked.Coincidentally, this taps into a very real, surprisingly intense grievance in the automotive world. We recently had on Frank Hanley, of J.D. Power on The AutoGuide Show podcast to talk about their Initial Quality Study. One of the top complaints from new car owners over the past few years isn't transmission failure or tricky touchscreens-it's that car cup holders simply aren't big enough.While automakers have been agonizing over interior dimensions and cup-holding ergonomics, Dunkin' decided to take matters into its own hands.AdvertisementAdvertisementDuring an initial alpha market test earlier this year, guests voiced the exact same feedback: they loved the 48-ounce buckets, but they wanted a simpler way to haul them on the go without executing a high-stakes balancing act on the passenger seat. The Dunkin' team jumped into action mid-test to engineer a fix.The result? The Dunkin' Iced Beverage Bucket Holder.It's a custom-designed accessory engineered specifically to cradle a 48-ounce bucket while fitting securely into a standard car cup holder. Automakers may be lagging behind on accommodating America's growing beverage sizes, but Dunkin' just bridged the gap.How to Get YoursIf you want to upgrade your car's interior console to handle bucket-sized caffeine loads, Dunkin' Rewards members with Boosted Status get exclusive online access to score a Bucket Holder starting July 29 while supplies last. Non-members can sign up for free through the Dunkin' app or online at dunkinrewards.com to take advantage of the offer. The 48-ounce Beverage Buckets hit participating Dunkin' stores nationwide on August 7 for a limited time, priced at $12.99, which covers the cost of the drink inside.
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